AdBlocker.com
Received this message today - unsolicited email about the sale of AdBlocker.com. For only 250 grand (how they do the tax free thing I don’t know) the domain could be mine. It’s a good read and can open your eyes to the amounts that domain names bring. Here is the email:
Dear Marketing Director,
We are currently selling the rights to our domain name AdBlocker.com, and are contacting a few companies that we think may be able to use this web name successfully for their business development, marketing objectives and client attraction efforts.
AdBlocker.com is an industry-specific domain, and, in fact, is the only domain that represents the entire business sectors of the Ad Blocking industry. The strength of this domain name is that most of the potential clients specifically interested in Ad Blockers instinctively enter AdBlocker.com in their web browsers’ address bar instead of using a search engine, which inevitably translates into boosted sales, savings realized through avoiding Google and Yahoo charges as well as other advertising fees, and surpassing the competitors on the Internet by far.
Ad Blocker is a highly searched keyword, and AdBlocker.com is a frequently visited domain. A large number of people go to AdBlocker.com daily in a search of Ad Blockers and Ad Blocking-related products. Once you develop the website AdBlocker.com, the amount of unique daily visitors that actually turn into customers would vastly increase because the AdBlocker.com domain name will automatically put you on top of the search results in most search engines for the Ad Blockers and Ad Blocking- related products as the domain names that exactly match the keyword search queries achieve prominent rankings in the search engines. Beyond the initial cost of a premium domain name, the cost of attracting customers repeatedly on the Internet is close to zero because with a generic domain name that accurately describes the products and services that your company provides, your company would actually own the advertising medium and would generate its own customer leads.
Possessing AdBlocker.com would allow you to eliminate even the slightest possibility that your competitors would ever dominate the Ad Blocking niche on the Internet because you would have the advantage of owning your entire business category online.
AdBlocker.com is a short, descriptive, easy-to-remember website address that precisely describes the products and services that your company offers. Owning a memorable name directly related to your business is the best way to ensure that your domain name is positioned inside the minds of your customers in association with your company. Once your website address sticks the minds of your visitors, they will naturally type your domain name into their browsers’ address bars every time they would want to use your services. Further, if your clients remember your website’s name, they will mention it in a conversation with their friends and other fellow potential clients, who would also easily remember the name, and you can get word-of-mouth traffic, resulting in expanded client base and increased sales for your company.
AdBlocker.com is a memorable, instantly recognizable, and highly descriptive high-profile domain and an outstanding brand, which confers instant credibility that the website under this name is a leader on the subject of Ad Blocking. Having AdBlocker.com as your web address will provide confidence to your clients, and a sense of you being a primary source of the goods and services that your company provides. AdBlocker.com is a premium domain name that you would feel confident to put on your business card, your letter head, your answering machine message, or your TV commercial.
Many large corporations across the world had long ago recognized the huge marketing advantages of a high-end industry-specific, easy-to-remember, meaningful, and brandable domain name for their efforts to increase sales, expand the client base, retain current customers, and enhance the corporate image. This logic has pushed
Bank of America to purchase Loans.com for $3 million,
Russian Standard to acquire Vodka.com for $3 million,
Citibank to pay $1.8 million for Mortgage.com,
AntiSpyware, LLC to drop $550,000 for AntiSpyware.com, etc.
In addition to boosting your annual sales, increasing your site’s popularity, and enhancing your company’s image, AdBlocker.com domain is a great investment. Generic industry-specific domain names are hot commodity on today’s market, which are often treated as pieces of “Internet real estate.” Premium domains, such as AdBlocker.com, appreciate in value over the course of time and can be resold in the future at a substantial profit. For example, domain name Business.com was sold for $7.5 million in 1999, Diamond.com earned its owner $7.5 million in 2006, Beer.com went for $7 million in 2004, and Computer.com generated $2.1 million last year on the domain aftermarket.
As a public reference to the recent selling prices of premium domains, visit:
http://www.dnjournal.com/ytd-sales-charts.htm
http://www.dnjournal.com/archive/domainsales/2006/ytd-sales-charts-2006.htm
http://www.forbes.com/2007/06/28/google-news-corp-ent-tech-cx_ll_0629webaddresses.html
http://www.ft.com/cms/s/2/8c94b5ca-9f46-11db-9e2e-0000779e2340.html
An outright purchase of the AdBlocker.com domain name can be made for a one-time-only single payment of $250,000.00 USD (tax-deductible). The transfer of the domain name will be completed within 48 hours of receipt of payment. This will give the purchaser immediate complete ownership and control of the domain name, and all rights to its future use and sale.
We have seen a substantial interest in AdBlocker.com from multiple parties and expect the domain to sell fast, so if you are interested in purchasing the name, please contact me at your earliest convenience. Do not let you competitors get this domain before you and surpass you on the Internet!
If you have received this email by mistake, please forward it to the person in charge of the Business Development and Marketing or to the Board of Directors of your company as this is a strategically important message.
Best Regards,
Lara Morgan
email: lara.morgan at domainnamebroker.com
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